{"title":"Services","description":"","products":[{"product_id":"social-media-strategy-mef","title":"Social Media Strategy","description":"\u003ch6\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cem\u003ePurchasing this package confirms your intent to work together. All engagements begin with a brief intro call. MEF Strategy reserves the right to cancel and fully refund any purchase if, following that call, we determine it's not the right fit.\u003c\/em\u003e\n\u003c\/h6\u003e\n\u003cp\u003eThree ways to work with me on your social media:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStrategy Only at $1,500\/month where I build the plan and you execute it, or\u003c\/li\u003e\n\u003cli\u003eStrategy + Execution at $2,500\/month where I build the plan and run it for you.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003eContent Creation Add-On at $150\/month \u003cmeta charset=\"utf-8\"\u003e— available exclusively as an add-on to either plan above. Add 2 hours of organic content to your package.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eStrategy Only — $1,500\/month\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDiscovery call\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFull audit of your current social media\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eContent calendar (3–5 posts\/week + detailed daily story strategy) built around defined content pillars\/themes\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eMonthly reporting\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eWalkthrough call where I present the strategy and teach you how to execute it\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOne follow-up check-in\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eContent creation handled separately if needed\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eYou execute, or hire me to help — see below Strategy + Execution\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAdd Ons:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e*Execution: + $1,00\/month \u003cmeta charset=\"utf-8\"\u003e($2,500\/month total)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e2 hours of check-in calls per month, split however works best (weekly 30-min calls to start, biweekly longer calls as we get into a rhythm — separate from the initial discovery call)\u003c\/li\u003e\n\u003cli\u003ePosting all strategy plan content as agreed on — posts and daily engaging stories\u003c\/li\u003e\n\u003cli\u003eReel editing included (approximately 2 per week, adjusted based on brand)\u003c\/li\u003e\n\u003cli\u003eEvent\/launch creative support included\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAdditional platforms quoted based on scope (for example, TikTok, YouTube, LinkedIn, Threads, etc.)\u003c\/li\u003e\n\u003cli\u003eContent creation handled separately if needed \u003cmeta charset=\"utf-8\"\u003e — see below\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e*Content Creation: + $150\/month\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e2 hours of organic content creation per month (shot on iPhone — for use across stories, posts, reels, or wherever needed)\u003c\/li\u003e\n\u003cli\u003eThis is a discounted rate exclusively for social media package clients — content creation is normally billed at $150\/hour\u003c\/li\u003e\n\u003cli\u003eIf you need more content creation time, we'll work together to find a plan that fits your needs\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MEF Strategy","offers":[{"title":"NO \/ NO","offer_id":46788249944201,"sku":null,"price":1500.0,"currency_code":"USD","in_stock":true},{"title":"NO \/ YES","offer_id":46793492758665,"sku":null,"price":1600.0,"currency_code":"USD","in_stock":true},{"title":"YES \/ NO","offer_id":46788249911433,"sku":null,"price":2500.0,"currency_code":"USD","in_stock":true},{"title":"YES \/ YES","offer_id":46793492791433,"sku":null,"price":2650.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/3658\/6121\/files\/Maria_Elisa_Franco.jpg?v=1779423090"},{"product_id":"email-strategy","title":"Email Automations","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eI build the email and SMS foundation that runs on autopilot — so your customers get the right message at the right time, automatically.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eAutomations — $1,500\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eAudit of current email setup (if applicable)\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eDiscovery call\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e2 automations set up across 3 formats: email + SMS, email only, SMS only\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eTotal of 6 setups (each automation is built in all 3 formats), ~24 messages total across all setups\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eEach setup includes 4 emails and\/or SMS messages within the sequence — for example, a post-purchase automation might include a thank you, a follow-up, a review request, and a re-engagement message spread over several weeks\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eFull skeleton built out — journey mapping, copy direction, trigger logic\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eFor brands starting from zero: I build the entire foundation so it's ready to grow with your business\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eExecution included — everything is set up and ready to run\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eWalkthrough call where I present everything and train you or your team on how to manage, edit, and adjust for seasons, holidays, and campaigns going forward\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eOne follow-up check-in to make sure everything is running smoothly and answer any questions\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eAdditional automations: $500 per set of 2 (across same 3 formats)\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eContent creation handled separately if needed\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003ePlatform subscriptions (Klaviyo, Attentive, etc.) are the client's responsibility\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cstrong\u003eWant the full email package? Bundle automations + campaigns for $2,000\/month:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eEverything above, plus 8 email campaigns per month\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eCampaign calendar with timing, messaging, and segmentation\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e1 hour of check-in calls per month\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eMonthly reporting\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"MEF Strategy","offers":[{"title":"NO","offer_id":46788737925257,"sku":null,"price":1500.0,"currency_code":"USD","in_stock":true},{"title":"YES","offer_id":46788737892489,"sku":null,"price":2000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/3658\/6121\/files\/MEF_STRATEGY.jpg?v=1779420135"},{"product_id":"email-campaigns","title":"Email Campaigns","description":"\u003ch6 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cem\u003ePurchasing this package confirms your intent to work together. All engagements begin with a brief intro call. MEF Strategy reserves the right to cancel and fully refund any purchase if, following that call, we determine it's not the right fit.\u003c\/em\u003e\n\u003c\/h6\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOngoing email campaigns to keep your audience engaged and drive revenue between automations.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e8 email campaigns per month (approximately 2 per week, adjusted based on brand)\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eCampaign calendar with timing, messaging, and segmentation\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eMonthly reporting\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eContent creation handled separately if needed\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003ePlatform subscriptions (Klaviyo, Attentive, etc.) are the client's responsibility\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAlready have automations set up? This is just the campaigns. Need both? Bundle with Email Automations for $2,000\/month.\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"MEF Strategy","offers":[{"title":"NO","offer_id":46788785176713,"sku":null,"price":750.0,"currency_code":"USD","in_stock":true},{"title":"YES","offer_id":46788785209481,"sku":null,"price":2000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/3658\/6121\/files\/mef-strategy-email-campaigns-maria-elisa-franco1.jpg?v=1779424459"},{"product_id":"email-campaigns-copy","title":"Hands-On Execution","description":"\u003ch6 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cem\u003ePurchasing this package confirms your intent to work together. All engagements begin with a brief intro call. MEF Strategy reserves the right to cancel and fully refund any purchase if, following that call, we determine it's not the right fit.\u003c\/em\u003e\n\u003c\/h6\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eNeed something done, not just planned? This is for task-based work tied to your strategy — I get in the platform and do it for you.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEmail campaign builds in your platform of choice\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWebsite maintenance and design tweaks\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eShopify updates (pages, product setup, collections, descriptions)\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eFacebook Shop, TikTok Shop and other sales channel setup\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eContent creation (videos, photos, graphics, reels, copy, etc.)\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAny task-based work tied to your strategy\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAll work is billed at the same hourly rate — whether it's one task or a mix of several in the same session\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003ePlatform subscriptions (Shopify, Klaviyo, etc.) are the client's responsibility\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MEF Strategy","offers":[{"title":"1","offer_id":46788789141641,"sku":null,"price":150.0,"currency_code":"USD","in_stock":true},{"title":"2","offer_id":46788789174409,"sku":null,"price":300.0,"currency_code":"USD","in_stock":true},{"title":"3","offer_id":46788789207177,"sku":null,"price":450.0,"currency_code":"USD","in_stock":true},{"title":"4","offer_id":46788789239945,"sku":null,"price":600.0,"currency_code":"USD","in_stock":true},{"title":"5","offer_id":46788789272713,"sku":null,"price":750.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/3658\/6121\/files\/mef_strategy_logo_on_laptop.png?v=1779421619"},{"product_id":"photo-shoot-content-production","title":"Photo Shoot \u0026 Content Production","description":"\u003ch6 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cem\u003ePurchasing this package confirms your intent to work together. All engagements begin with a brief intro call. MEF Strategy reserves the right to cancel and fully refund any purchase if, following that call, we determine it's not the right fit.\u003c\/em\u003e\n\u003c\/h6\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFrom concept to final shot, I plan and manage the entire production so you just show up and everything is taken care of. This is a project-based service — we'll build your package based on your needs and make it as hands-on or hands-off as you'd like. Whether it's content for an upcoming campaign, a holiday launch, a sale, an event, or a full brand refresh — I can plan and produce everything aligned with your strategy so every shot has a purpose.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eDiscovery call to understand your vision and goals\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eCreative direction, styling, location scouting, prop sourcing\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003ePhotographer\/videographer coordination and on-set direction\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eI handle everything — you tell me what you need\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eOne quote, all vendor costs included\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MEF Strategy","offers":[{"title":"Default Title","offer_id":46788795203721,"sku":null,"price":1000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/3658\/6121\/files\/MEF1.jpg?v=1779422765"},{"product_id":"full-strategy-retainer","title":"Full Strategy Retainer","description":"\u003ch6\u003e\u003cem\u003ePurchasing this package confirms your intent to work together. All engagements begin with a brief intro call. MEF Strategy reserves the right to cancel and fully refund any purchase if, following that call, we determine it's not the right fit.\u003c\/em\u003e\u003c\/h6\u003e\n\u003cp\u003eEverything I offer, in one package. I become your marketing partner across every channel — strategy, execution and content, all managed by me.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSocial media strategy and execution (3–5 posts\/week + daily stories) on up to 2 channels (for example, Instagram and TikTok — if you'd like to add LinkedIn, Threads, Facebook, Substack, or YouTube, that can be quoted based on your needs)\u003c\/li\u003e\n\u003cli\u003eReel\/video editing (8 per month — from content I shoot during our content creation time or content you already have)\u003c\/li\u003e\n\u003cli\u003eEmail campaign management (8 campaigns\/month)\u003c\/li\u003e\n\u003cli\u003eCampaign calendar with timing, messaging, and segmentation\u003c\/li\u003e\n\u003cli\u003e4 hours of content creation per month (high-quality organic content shot on phone)\u003c\/li\u003e\n\u003cli\u003e4 hours of check-in calls per month, split however works best\u003c\/li\u003e\n\u003cli\u003eMonthly reporting across all channels\u003c\/li\u003e\n\u003cli\u003eEvent\/launch creative support included\u003c\/li\u003e\n\u003cli\u003eContent creation beyond included hours handled separately if needed\u003c\/li\u003e\n\u003cli\u003ePlatform subscriptions (Shopify, Klaviyo, Attentive, etc.) and ad spend are the client's responsibility\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"MEF Strategy","offers":[{"title":"Default Title","offer_id":46788816633993,"sku":null,"price":5500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/3658\/6121\/files\/mef-strategy-full-retainer-maria-elisa-franco.jpg?v=1779424031"}],"url":"https:\/\/mefstrategy.com\/collections\/services.oembed","provider":"MEF Strategy","version":"1.0","type":"link"}